後疫情時代,商業行銷新思維 – 線上展示中心 !
疫情打亂了以往商業行銷的模式。
過去,商展是大家暱稱為每年大拜拜的商業展示機會;而在疫情的衝擊下實體展只能黯然關閉,縱使近期疫情已經進入了流感化的階段,但這兩年來的閉門修練,讓大家逐漸開始反思:
- 大拜拜商展雖然能廣納客戶,但為期一周的展覽,在佈展與人力、差旅的費用開銷也著實不少,是否有方案可以改善?
- 實體商展的場佈消耗大量自然資源,是否可以改善這樣的陋習?
- 經過疫情,許多企業已經習於線上會議、線上交易而減少參展/觀展的機會,是不是也該有相應的解決方案?
把大量的資金投入為期數天的商展是既不環保又浪費資金的作法。
建置線上展覽呈現公司的生產線、展售中心,並結合業務線上團體導覽與空間帶看是因應未來的絕佳解決方案 !
以下圖例歡迎參考:
![](https://panosensing.com.tw/wp-content/uploads/2024/03/behindEra02-1024x576.jpg)
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![](https://panosensing.com.tw/wp-content/uploads/2024/03/behindEra38-1024x576.jpg)
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![](https://panosensing.com.tw/wp-content/uploads/2024/03/behindEra39-1024x576.jpg)
看完案例,是否激發起了您的一些想法呢?歡迎與我們聯繫討論喔~~